Dear Rawn and Daniel, Given that my understanding of gematria is rather limited, my contribution is just an extrapolation upon Rawn's statement "All of the Names of G-d are "holy" so it's really not a matter of any one being more so than another." Which I find to be quite true. It is an old joke about how Kabbalahists out did the Christians by splitting god into the ten aspects of the sepheroth, whereas the Christians only managed to split god into three aspects. Yet at the very same time all of these aspects are trying to express certian qualities of the whole of god. By looking at only one name, one quality, one is essentially working in an unbalanced manner since one studies one aspect of god to the exclusion of all others. In much the same way that Bardon warns about how certian yogi's learn how to express only one pole of the divine. A friend of mine once commented, "You know, for a monotheistic religion, Judaism sure has a lot of names for god." A statement that I did not realize the full implications of until some weeks later. God is, in essence, infinite. Encompassing all qualities and all quantites. No single term, nor no single name, can accurately express the whole of divinity. Though it can express a certian select quality of divinity. Moreover, as with the work of the creation of Yetzirah, there are an infinite number of these names that accuretly express a certian select quality of diinity. Since one would need an infinite amount of time to permute and understand all such names of divinity, one has to work at a Briatic level of consciousness which is timeless and spaceless. Which, in turn, makes me wonder the true need for studying such divine names upon a mundane, and often intellectual, level of consciousness? Also, with regards to the 72 fold name, with a little bit of fiddling, the Tetragramaton of IHVH can have the numerial value of 72. I 10 = 10 IH 10+5 = 15 IHV 10+5+6 = 21 IHVH 10+5+6+5 = 26 10+15+21+26 = 72 Love and Live well, Peter Reist